
Volo Airways
Scope of Work
Brand Strategy
Concept Design
Visual Identity
Client
Independent
‘Fly Volo’
Signifies the simplicity of flight and the action of travel. The name is also considered convenient to remember and visually communicable.
Objective :
To conceptualize and develop a distinctive airline brand Volo through a fully self-directed project that explores the power of design in shaping identity, experience, and perception. This initiative aims to demonstrate a holistic branding approach, integrating creative strategy, visual storytelling, and cohesive design systems to bring a fictional brand to life across all consumer touchpoints.
Foundation :
For a cohesive and memorable brand presence.